Hello World Changers,

We’re asking the question, “What is your WHY?”. Your WHY gives you the energy, the passion behind your efforts.

What is the root of your purpose? Whether you’re branding clothes, jewelry, you’re a Personal Trainer, an Aesthetician or Photographer… WHY?

Reflecting on your sole purpose can help light a fire in your spirit and help you concentrate on your message.

After watching an interview with Entrepreneur featuring side hustler pro Susie Moore, they ask the question… “What’s the risk of not following your purpose? What’s the risk of not following your dream?

I think when we dive into our initial response to our answer, we discover another realm of our TRUTH, of our message. We discover who our target audience is and HOW we must move forth in our passion.

Once we gather our WHY, we can establish our true message and share our brand with our customers on a direct and deeper level of integrity.

What’s your strategy in serving your audience, and how effective have you been? Challenging you to set 1 minute a side and ask yourself these questions. Jot your response down.

Note to self: Your greatest breakthrough is one step outside of your comfort zone. Feel the fear and do it anyway!

Introduce yourself and let’s chat about it!

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